We have seen a shift in businesses being willing to utilize Pinterest as a social media hub. Business owners want the more immediate forms of gratification that Instagram and Facebook can typically bring. While Pinterest is a slow-growing social media channel, it is extremely beneficial.
Pinterest drives website traffic
Regularly creating pinterest stories and pins can easily produce thousands of website views. Greater website traffic means higher Google rankings which can absolutely increase sales. We always encourage our clients to have a social media presence on Pinterest. It is easy to create evergreen content that is relevant year-around. Unlike Facebook and Instagram where posts have a 24-48 hour window where it is likely to be seen by fellow users, the life of a Pinterest pin is much longer.
At Wild Optix Designs we take the guesswork out of Pinterest. We can create your content, schedule it, and report back the growing statistics. We can help you grow steadily on Pinterest in a way that will replicate on Google and your website. Your business needs to be utilizing Pinterest as a social media hub!
Pinterest creates brand awareness
Not only can Pinterest drive traffic to your website, but it can help you establish your brand awareness. Consistent branding is a must-have for every business. Since Pinterest has the ability of being a more long-term social media option, you can provide other users with aesthetically pleasing content on a regular basis. Pinterest has the capability to help you meet the Rule of 7. The Rule of 7 states that on average a person has to see your brand message 7 times before they will move forward with supporting your business.
Are you ready to get into the Pinterest game? Let Wild Optix Designs take the pressure of Pinterest off your plate and let you sit back and watch your business grow. While you’re here, be sure to check out our growing list of freebies.