50 Ways To Build Organic Engagement
This article covers 50 ways to build organic engagement on the three major social media platforms. Remember any action performed on your content (likes, comments, shares, etc.) serves as a signal to the algorithms that they should show the post to more people!
How to Build Organic Engagement on Facebook
Share posts into local or business relevant facebook groups. Mix it up once in a while, but keep some consistency too.
Engage on location or industry specific hashtags with your page.
Share your blog posts on Facebook.
Post to your story.
Share others' content to your feed or story.
Work in engagement pod groups to request likes, comments, shares, etc (works on all platforms).
Engage on other business pages (like, comment, share, etc.)
Start a Facebook group.
Respond to messages.
Join relevant groups from your personal profile as well as your business page.
Invite your friends to your facebook group or page.
Encourage feedback in your captions.
Use 2-3 hashtags in your post captions.
Engage with other people's posts after you post in relevant groups.
Comment and show appreciation when people share your posts.
Reshare your posts into your stories.
Use consistent branding on your posts.
Set up an auto response in messenger.
How to Build Organic Engagement on Instagram
Follow hashtags that are relevant to your niche.
Make use of geotags on your posts.
Use 5-10 relevant hashtags in your post description or in the comments.
Make sure to use a description that prompts people to provide feedback or answer a question.
Engage with similar accounts within 20-30 minutes of posting.
Post in your stories.
Like and comment on other people’s posts.
Share your own posts into your stories.
Send your posts to others when relevant.
React to other people’s stories.
Post reels as well as static posts.
Make sure that your account is set up as a professional profile and not a personal profile.
Share other people’s posts into your stories.
Post at your highest engagement times according to the professional dashboard on your Instagram profile.
Respond to comments.
Share pictures to your story and include a link to your website pages when appropriate.
Respond to messages.
Post regularly
How to Build Organic Engagement on LinkedIn
Join industry specific groups.
Respond to any comments and engage with your posts heavily within the first hour of posting them to increase your chances of the algorithm favoring your posts.
Use 2-3 location based hashtags on your posts.
Interact with posts within relevant industry / location based groups.
Join groups for your location (look for state and county groups).
Send connection requests to people with mutual connections.
Respond to messages.
Share your posts into the groups that you join.
Post on a consistent basis.
Repost other people’s content.
Interact with posts that use hashtags that you often use.
Invite people to follow your business page.
Establish a group for your niche or specific business.
Send messages and thank people for joining your group.
You have to be willing to put in the work if you want the algorithms to favor what you post online, no matter what social media platform you’re on. Engaging with others is time consuming, but it is a sure fire way to grow organically. Building a social media presence takes patience, but we've always believed that one authentic connection is better than 1,000 paid ad impressions and you never know who will turn into a potential customer.